NUTIVA

Delicious Healthy Hemp and Coconut Oil

NUTIVA

Nutiva began in 1999 as an idea in the mind of John W. Roulac, the author of four books on home composting and industrial hemp. Nutiva is the third successful business John has founded since jumpstarting the modern home-composting movement in the early 1990s with his best-selling book, Backyard Composting. That book has sold more than a million copies worldwide.

   Popularizing Hemp Foods


Nutiva introduced America's first hemp food bar at a time when the extraordinary nutritional value and ecological benefits of hemp foods were little known. The hemp food bars earned Nutiva a welcome place on the shelves of health food stores across the nation. Nutiva then introduced other superfoods that included hemp oil, shelled hemp seeds, and hemp protein powder which in 2003 was awarded the title Best New Supplement at the Natural Products Expo Show in Washington, DC.

   Vote Hemp!


Please read our article on hemp and it's benefits

   The Origins of Hemp


Hemp was cultivated in China more than 6,000 years ago, from a wild plant that grew in central Asia. The Chinese recognized hemp's amazing nutritional value, and used it as a food source long before soy foods. About a thousand years ago, hemp traveled to Europe, where peasants used the plant in several ways, one of the most popular being the making of hemp butter by grinding the tasty seeds.

   A Nutritional Powerhouse


Hempseed is considered by leading researchers and medical doctors to be one of the most nutritious food sources on the planet. Shelled hempseed is packed with 33 percent pure digestible protein and is rich in iron, vitamin E as well as omega-3 and GLA. A recent report funded by the Canadian government states that hemp protein is comprised of 66 percent high-quality edistin protein, and that hempseed contains this in the highest percentage of any plant source. Hemp also contains three times the vitamin E contained in flax. Unlike some soy, hemp is not genetically modified, and it does not contain some of the unwanted qualities commonly found in soy.

   Got Your EFAs today?


Because the human body produces no Essential Fatty Acids (EFAs), it is important that EFAs be consumed on a regular basis. It is estimated that more than 90 percent of Americans take in too little of one of the most important EFAs--omega-3--which is found in flax, walnuts, deep-water fish, and hempseeds. EFAs are the "good fats" that doctors recommend as part of a healthy, balanced diet. The quality of omega-3 is vital and can be diminished by oxygen, heat, and light. In order to preserve the freshest seeds possible, store them in a dark, cold environment such as a refrigerator. Nutiva obtains its seeds exclusively from Canada. Great nutrition never tasted so good.

   Defusing Government Backlash


Nutiva's success in the marketplace sparked a government backlash based on misinformation and prejudice dating from the 1930s. Drug enforcement agencies and US Customs seized hemp food shipments from Canada in the mistaken belief that hemp foods were drug-related. In a united effort with customers and the entire industrial hemp industry, Nutiva launched a grassroots campaign and a challenge in the courts that resulted in the end of the government embargo and cleared the way for hemp foods to appear on grocery shelves across the nation.

Fast Company magazine honored Nutiva in March 2005 in recognition of its victory in this David vs. Goliath struggle.

Nutiva continues to innovate with organic superfoods, including their organic, extra-virgin coconut oil, which has unique health benefits.

Nutiva's sales have doubled in each year since 2003. Next year Nutiva will use more than two million pounds of organic hempseed to supply 3,000 natural food stores in the US and Europe, including Whole Foods, Wild Oats, and The Vitamin Shoppe.

   About Hemp


Hemp is a distinct variety of plant in the Cannabis family. It is tall, slender fibrous plant similar to flax or kenaf. Farmers worldwide have harvested the crop for the past 12,000 years for fiber and food, and Popular Mechanics once boasted that over 25,000 environmentally friendly products could be derived from hemp.

Unlike marijuana, hemp contains only minute (less than 1%) amounts of tetrahydrocannabinol (THC), the primary psychoactive ingredient in marijuana. In addition, hemp possesses a high percentage of the compound cannabidiol (CBD), which has been shown to block the effects of THC. For these reasons, many botanists have dubbed industrial hemp "anti-marijuana."

More than 30 industrialized nations commercially grow hemp, including England and Canada. The European Union subsidizes farmers to grow the crop, which is legally recognized as a commercial crop by the United Nations Single Convention on Narcotic Drugs, the North American Free Trade Agreement (NAFTA) and the General Agreement on Tariffs and Trade (GATT). Nevertheless, US law forbids farmers from growing hemp without a federal license and has discouraged all commercial hemp production since the 1950s. Hemp groups are working to allow American farmers to once again have legal access to this agricultural commodity.

   Introduction from Industrial Hemp


Written back in 1997 by Nutiva founder and president John Roulac:

Imagine a crop more versatile than the soybean, the cotton plant, and the Douglas fir tree put together, one whose products are interchangeable with those from timber or petroleum, & one that grows like Jack's beanstalk with minimal tending. There is such a crop: industrial hemp.

Hemp was once indispensable to world commerce. New World colonists and traders were able to cross the Atlantic Ocean because the hemp ropes and sails of their ships, unlike other natural fibers, resisted salt damage. Not so long ago, it was inconceivable for an economy to function without hemp. The 1913 Yearbook of the U.S. Department of Agriculture called hemp the oldest cultivated fiber plant, mentioned how the crop improves the land, and stated that it yielded one of the strongest and most durable fibers for commerce.

Then, in 1937, fiber hemp fell victim to the anti-drug sentiment of the times when the U.S. Congress passed the Marijuana Tax Act. The intent of this law was to prohibit the use of marijuana, but it created so much red tape that the production of industrial hemp became nearly impossible. Now hemp's natural fiber and seed oil were no longer available to compete with wood pulp, cotton, and such newly patented petroleum products as inks, paints, plastics, solvents, sealants, and synthetic fabrics.

The fact is that the hemp grown for fiber, whether by George Washington in 1790, by Kentucky growers in 1935, or by English farmers in 1994, never contained psychoactive qualities. If one were to roll leaves from an industrial hemp plant into a cigarette and smoke them, no euphoric effects would be experienced even if a thousand hemp cigarettes were smoked. The potentially psychoactive chemical in hemp is delta-9 tetrahydrocannabinol (THC). A plant cultivated for marijuana has a 3 to 15 percent THC content or more, while industrial hemp generally contains one percent or less.

How do governments continue to justify the prohibition of hemp farming? Their primary justification is that the licensing of industrial-hemp farms will lead to an increased supply of illegal marijuana. Yet the vast fields of fiber hemp grown from France to Russia have never been used for drug trafficking. (Incidentally, stands of fiber hemp are planted very closely together and look completely different from cultivated marijuana.)

Industrial hemp is a valuable, low-cost, biological resource that can be grown in most climates. It is a hardy plant whose rapid growth and high resistance to diseases largely eliminate the need for costly herbicides or pesticides. Hemp can play an important role in rural economic development: new jobs and businesses can be created to produce hemp products, for both local consumption and marketing to other regions.

In his October 30, 1988, editorial in California's most conservative newspaper, The Orange County Register, senior columnist Alan Bock stated that, "Since 1937, about half the forests in the world have been cut down to make paper. If hemp had not been outlawed, most would still be standing, oxygenating the planet".

Major hemp-growing countries today include China, England, France, Holland, Hungary, and Russia. Nations that ban hemp production are missing an important economic opportunity. Australia, Canada, and Germany, although they still prohibit hemp farming, now allow selected farms to plant hemp for research purposes.

In the U.S., a promising crack in the hemp wall appeared in November of 1994, when the Governor of Kentucky, Brereton C. Jones, announced the formation of a new task force to evaluate the feasibility of, in the Governors words, "hemp and related fiber crops production as a supplement crop to tobacco".

Hemp will be like the internet, which two years ago wasn't even on the corporate or government radar screen. Two years from now, knowledge of hemp and its products will have spread to homes and businesses throughout the world.

   NUTIVA: Coconut Oil

Coconut Oil Nutiva Extra-Virgin Coconut Oil. How coconut oil is processed is the key to optimizing its taste, texture, color, and aroma. Within two hours of Nutiva's coconuts being chopped, the oil is cold-pressed at below 104 degrees. Contrast this with 99 percent of the coconut oil used today in cooking and body care. First, the coconut is chopped and left to dry in the sun for days. Then the meat is scooped out and sent thousands of miles to giant oil mills where the oxidizing coco meat is refined, bleached, and/or deodorized. Ironically, this product is often labeled as "certified organic."
Complete Coconut Oil Details

   NUTIVA: Flax Seed Bar

Flax Seed Bar Flaxseeds popularity has grown in recent years as more and more people have become aware of its excellent nutritional profile. It is an excellent source of essential fatty acids (EFAs). Nutiva adds honey, almonds, and raisins with sunflower and pumpkin seeds for a delicious treat.
Complete Flax Seed Bar Details

   NUTIVA: Hemp Oil

Hemp Oil Nutiva's raw, unrefined, expeller cold-pressed Canadian hemp oil is light green, lighter in flavor, and has more GLA content compared to other hemp oils. We press and bottle our hemp oil in small batches. The bottles are nitrogen flushed and we add an induction foil seal covering the bottle opening, which prevents oxygen from seeping into the oil.
Complete Hemp Oil Details

   NUTIVA: Hemp Protein Powder

Hemp Protein Powder Enjoy Nutiva's 100% Raw Organic Hemp Protein Powder. Hemp's superior 66% edistin and 33% albumin protein structure is the highest in the plant kingdom, making it the Gold Standard of Plant Protein. Ever wonder why soy burgers and soy milk are organic but soy protein isolate is not? Non-organic soy protein isolate is often processed with hexane, a petroleum solvent similar to gasoline. Traditionally, natural food manufactures have used only expeller-pressed oils and fats which do not involve the use of hexane in the crushing process. Yet the resulting hexane-processed "residual soy meal" is utilized in many soy protein powders, cereals, and bars sold on the natural food stores.
Complete Hemp Protein Powder Details

   NUTIVA: Hemp seed Bar

Hemp seed Bar Nutiva's Original Bar - the first snack bar made with the super-nutritious shelled hempseed. These essential fatty acids are not produced by the human body, but they are important for a wide range of healthy functions.
Complete Hemp seed Bar Details

   NUTIVA: Hemp Shakes

Hemp Shakes Organic Superfoods: Hemp, blueberries, pomegranates, a├žai and goji berries, ramon nuts, maca and mesquite pods provide Omega-3 EFAs, protein, minerals, and antioxidants. Fiber Powerhouse: Packed with insoluble fiber from hemp and soluble fiber from inulin for good digestion.
Complete Hemp Shakes Details

   NUTIVA: Organic Shelled Hempseeds

Organic Shelled Hempseeds Nutiva offers two types of shelled hempseeds. Our certified organic seeds are grown without any chemical pesticides, herbicides or chemical fertilizers. Our non-organic seeds are grown without any pesticides or herbicides and are not certified organic.
Complete Organic Shelled Hempseeds Details